HTML emails
We can ensure you have great looking emails that deliver great results. If your emails look scrumptious, but don't actually work, they are as much use as a chocolate sauna.
Email is possibly the most important, yet often the most undervalued, digital marketing tool. From the outset of the online revolution email has set the benchmark for online marketing and continues to deliver quality results when done correctly.
We can help you with something as simple as a new email design, or we can develop a new HTML email template for you, or we can set you up with a new state-of-the-art bulk email system that will make your email marketing so much more effective.
In summary we can do as little or as much as you need us to.
To get it right, we help our clients go through a few key steps:
- we can help you understand where email can work best in your business;
- we can design either a one-off email or a reusable email template that you can repopulate again, and again, and again (it should be noted that designing for the inbox is quite different than designing for the browser);
- we can develop and code the email so that it will display correctly in all of the different email clients;
- we then make sure the emails reach your customer and are not log-jammed in their spam filters;
- we also have tools that help maintain your email list if you need them too.
We can help you analyse each campaign and tweak the emails until they are delivering the results you need. Without the detailed reports that our system generates this would be impossible.
Check out some of the designs in our portfolio section.
But just as important are the tools that we use within our bulk email system.
Campaign snapshot
See how your email campaign has performed at a glance. Find out how many recipients opened your email, clicked a link, unsubscribed, forwarded your email to a friend and loads more.
Opens Over Time
Our simple Opens Over Time Report shows exactly who is checking out your email, how many times they’re doing it, and when they did it. You can get an overview for the life of the campaign or drill down all the way to minute by minute detail.
Recipient activity
Our recipient activity report lets you get down to some serious detail on your campaign. Easily see who opened, who clicked, who bounced and who unsubscribed. You can even search for a specific subscriber to see exactly what they did with your email.
Link activity
The Link Activity Report makes it very easy to see what your subscribers found most interesting, as well as who clicked and who did not.
Bounce summary
As well as automatically processing any bounced emails for you, we also tell you exactly why that subscriber bounced out of your list. Maybe we got an out of office reply, or perhaps their mailbox was full – whatever the reason, they didn’t get your email and we’ll tell you why.
Compare campaigns
Easily compare any of your email campaigns with each other. Is your open rate improving? Are you seeing less bounces over time?
Visit our portfolio